In today's saturated marketplace, businesses are always looking for an edge in their advertising techniques and strategies. They are also looking for more effective ways to help customers move down …
Customers, Privacy, & Performance: The ClosedWon Blog
The Very Best Opening Line in Live Chat
So what’s the best thing you can say in an opening line of live chat? What I mean is, if someone asks you a question or comes in and they start a live chat on your website, what’s the best way to …
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4 Reasons to Provide Ungated Content
Gated content is a funny thing, if you think about it. Websites that require a form to be filled out before displaying free, (yes, keep in mind it's almost always free) content can be …
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An Easy Guide to ChatBots and Conversational AI in Business
Chatbots and conversational AI are taking over the way we do business. In a survey of chief strategy officers, senior marketers, and sales executives, 80 percent said they already use …
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The Dream Team You Need for Conversational Marketing
Conversational marketing is here to stay. We're rapidly shifting towards an environment where, almost regardless of industry, customers value one on one conversations far more than mass messages. It's …
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Why Your Leads Want to be Disqualified and on Their Own Terms
Modern lead qualification is all about sizing up the web traffic. Does the lead meet your BANT requirements? Are they ready to buy? Could they be convinced to buy with a little nudging? Today's lead …
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